From June 12-14th Amazon Web Services held it’s AWS Public Sector Summit for government, education and nonprofits at the Walter E. Washington Convention Center. The event was three action-packed days with the innovators who are changing the world with cloud computing. Attendees went home with new strategies and techniques to accomplish new projects, maximize budgets, and achieve a mission that they didn’t think was possible.
AWS booked a gorgeous, self-branded campaign to run through the show and engaged in a co-op opportunity by including their event sponsors on the rails. Complemented by matching side wraps going down the escalators, it was a beautiful display of bold branding presence.