For the AAFP’s 2022 FMX Ignite family medicine event held from September 20-23 at the Walter E. Washington Convention Center in Washington, DC, Ad Rail USA™ provided both escalator handrail media and sidewall banners to showcase and highlight their sponsorship support.

The combination of media was effective in multiple ways from sponsorship exposure, to directional messages, and product information for multiple brands. With the film as a germ barrier, combined with the addition of graphics helping attendees notice speed and direction thus reducing trips and falls, Ad Rail™ handrail media also made the event safer.

See video and photo highlights from the event

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